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Autumn 2006
Part of the Package - campaign is launched
This issue of Fulfilment & e.logistics sees the launch of a campaign called "Delivery - Part of the Package". The team behind the magazine have decided to help promote an awareness that online selling without adequate fulfilment resources is letting consumers down. The initiative is endorsed by IMRG, and in turn supports and promotes IMRG's "Internet Delivery Is Safe" initiative. The campaign is supported by a new web site, which will contain a range of resources including a "rate my service" section, a carrier lookup facility and a links to a comprehensive new fulfilment glossary. You will also start to see the magenta and black "Delivery - Part of the Package" logo increasingly in the magazine and on other related web sites, and it will become our very own seal of approval for retailers meeting our aspirations for appropriate delivery options.
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